The competition between restaurants can be quite intense, because of it you need to give it your all to be successful. Getting a customer's attention nowadays can be challenging, but you need to think outside the box ( in this case the restaurant) to turn some heads.
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In today's world everyone works from a laptop, a handheld device or a tablet. Information must be instantaneous and easily accessible, take advantage of this changes.
· Instagram
One of the best ways to promote your restaurant and it's food is on Instagram. Just log-in and take a look, you will see pictures and pictures of mouth watering food.
· Loyalty programs
Consider partnering up with online food apps, it should definitely help your marketing plan. Online apps encourage visitors to check out your restaurant through loyalty programs, which offer visitors a free purchase or discounts for visiting a certain number of times.
· Yelp
yelp has a tremendous power over the restaurant industry, so having a positive review will send those customers right to your doors. Keep in mind that in Yelp people can and will review you, even if you don't have an account.
· Google+
Getting your restaurant a Google+ account is vital. When you search a business in Google, Google's knowledge graph provides details of this business. Including a rating, a small description, address, phone, working hours and a link to your site.
· Email Newsletter
Email newsletters are a great way to let your customers know what's going to happen in the near future in the restaurants. Changes in the menu, moving to a bigger location or events.
· Social Media Presence
Remember Instagram isn't the only tool you have at your disposal. Facebook and Twitter are other ways to keep in touch with your customers and promote yourself.
· Delivery Service
With today's online driven environment, many online delivery services streamline the ordering process. Some customers may even discover you for the first time through services such as this.
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