Monday, June 15, 2015

Capture your customers’ interest visually


Everyone has heard the saying “Pictures are worth a thousand words,” but not everyone applies it in business.

When it comes to your emails, you want to make sure you captivate your readers’ attention quickly.

Pictures are a great way to do this.

Solutions for Growth, a full service email marketing agency helping small businesses grow sales with affordable professional email marketing services, offers a few tips coming directly from their expertise in the field.

An email filled with text and no images is boring

Text-only email messages are not likely to be read because they are simply boring. They lack the liveliness pictures give emails and some people will even get frustrated because these types of messages only put a strain on the eyes and are hard to read.

Use your own images

Using your own images in emails will help create a strong, intimate connection with customers. Customers will get to see a little of your personal side instead of just business. Not only that, but customers will also be more engaged because they are able to relate to you better.

Be fair

If you decide to use images that are not your own, make sure to give credit where it’s due. If the images are in the public domain, obey the rules.

To view the full blog post, visit: http://solutionsforgrowthllc.com/2014/01/worth-a-thousand-words-how-adding-images-to-emails-will-keep-your-customers-interested/

Solutions for Growth is a full service email marketing agency that helps small businesses grow sales with affordable professional marketing tailored to their unique needs. Contact Solutions for Growth today for all your marketing needs.


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