Monday, June 22, 2015

The 3 Rules for Making Mobile-friendly Emails for Your Customers



Smartphones and tablets are becoming increasingly prevalent in our lives. According to a recent survey, 43% of all email is read on a mobile device. That’s why, today, it’s more important than ever to optimize your emails so they can be read easily on smartphones and tablets.
Solutions For Growth is a full service email marketing agency specializing in helping small businesses skyrocket their sales (and attract more loyal customers). With their superior expertise in professional email marketing services, they know all the secrets to create a successful email marketing campaign, and now they’ll reveal the three rules you must follow to make your emails mobile-friendly:

Keep It Simple and Clean

Remember you only have a few seconds before something else catches your reader’s attention and your message is lost forever. That’s why you need to keep your emails short and simple (but impactful) and use the fewest words possible.

Use Images Sparingly

Too many images create clutter and visual noise, and make it really difficult to focus on reading your message. Instead, carefully choose the images you’re going to use in your emails, and make sure they’re relevant to your message.
Call to Action

Having a strong, clear call to action in your emails is extremely important for the success of your email campaign. If your emails don’t have a strong call to action (such as “Click here to find out how you can boost your sales” or simply “Click here to buy now”), then your potential customers won’t buy from you.

Click here to read the full blog post and discover how you can make your emails mobile-friendly.

Solutions For Growth is the premier full service email marketing agency that helps small businesses increase their sales in record time. We develop strategies that are realistic, effective, and cost-sensitive… and only use time-tested solutions proven in the real world to provide you email marketing services many other companies can’t offer. If you want to grow your business, then call one of our email marketing experts at (914) 533-7226.

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